Sun Bum

From my home studio in San Diego, I designed and animated a series of kid friendly animated videos for Sun Bum and their baby brand, Baby Bum.

Sun Bum asked me to create a series of short (10-20 second long ) videos to introduce the new Baby Bum characters to the world. These videos were used in paid Hulu ads in association with Target and BuyBuyBaby. Also displaying across their website and social media.

After pitching several concept and storyboards, we decided to create the animations showcasing each Baby Bum character from different locations around Oahu, Hawaii.